For the first time in history, Facebook grants science access to its data records. As part of the SHARENEWS project, Dr. Cornelius Puschmann is investigating the criteria according to which Facebook users share messages on the platform.
Facebook, with its approximately two billion users worldwide, has an enormous amount of data at its disposal. So far, the company has kept these well sealed. Now the independent research commission Social Science One
has enabled access to big data. For one year, it supports twelve research projects that examine Facebook data in the context of elections.
project, in which the Leibniz Institute for Media Research|Hans- Bredow-Institut is involved as well, investigates the "shareworthiness" of online news. In a transnational study, the team of ten researchers wants to find out what characteristics of a message make users spread it on Facebook.
The study will be carried out in the Netherlands, Italy, Poland and Germany. The research team consists of ten researchers from different European institutions: University of Amsterdam, GESIS - Leibniz Institute for Social Sciences in Cologne, Vrije Universiteit Amsterdam, Adam Mickiewicz University, Loughborough University and the Leibniz Institute for Media Research | Hans- Bredow-Institut (HBI). The project is led by the University of Amsterdam. Together with GESIS, the HBI will provide the findings for Germany.